Thursday, May 7, 2020
Organizational Culture of Starbucks - 1070 Words
Organizational Culture of Starbucks Benjamin A Chesney Com/530 Communications for Accountants January 28, 2013 Jon Zimmerman Organizational Culture of Starbucks Starbucks Coffee Company is a worldwide conglomerate. Their specialty is coffee. In addition to working as global leader of coffee distribution, Starbucks is also trying to be a global leader in responsibility. They want to show and teach the world that positive thinking, conflict resolution, and giving back to the community are things that people and companies should strive to do. Their quest is to inspire people. ââ¬Å"Our mission: to inspire and nurture the human spirit ââ¬â one person, one cup and one neighborhood at a time.â⬠(Starbucks,â⬠n.d.). Starbucks has createdâ⬠¦show more contentâ⬠¦Starbucks also values making human connections and nurturing the human spirit. Customers are what drive and move this company forward; laughing and talking with its customers is at the forefront of Starbucks values. Allowing transference to occur with customers and employees creates a home-style, ââ¬Å"get-to-know-you,â⬠type feeling. Making these connections helps to elevate the spirit of the person who buys the coffee and is one of many reasons people enjoy sitting in the cafà © to drink and chat with friends. These small moments help to generate a positive energy for all who enter the store. Starbucks stores have a sense of inviting warmth to them because Starbucks is concerned about the positive energy it creates from making connections with people. Starbucks is always looking for the invitation to expand within the communities of the American people and worldwide. They are predicted to increase their visibility with more storefronts and, ââ¬Å"Some analysts suggest it ultimately will exceed McDonald s 29,000 storefrontsâ⬠(Plug, 2005. p. 285.). Communication and cultural boundaries can be a conflict for an American company expanding into foreign markets; however Starbucks has already penetrated Asian markets, like Japan, and performed well. They have learned to communicate effectively and overcome both cultural and communication borders based on their philosophy of being ââ¬Å"invitedâ⬠in rather than forcing their brand on a country. StarbucksShow MoreRelatedStarbucks Organizational Culture2278 Words à |à 10 PagesHow Culture Affects Productivity Organizational culture and productivity are closely related. Simply stated, productivity is the art of getting the company s products and/or services to the custom er at the lowest possible cost. But it is more than that - it is related to quality, to customer needs and to labour relations. In other words, productivity and good management are inseparable. Productivity is a result of motivation, and motivation thrives in a good climate. 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